hell pizza 3:55 AM

this is a bit similar to our keeping keeley campaign, but dare I say, better?

its a pizza company from New Zealand. the protagonist is a delivery guy trying to get a pizza to a customer. the context is a zombie ridden world. and unsurprisingly they have nz accents, which is always a winner in my books.

the format is a sequence of videos, each with a choice at the end, which results in continuing the mission or dying. when you reach the end of it all you are presented with the opportunity to win a years supply of pizza.

whilst the first video has clocked close to 800k (in about a week), 5 videos later its still clocking 250k, which is pretty good. i don't know how much of that is outside of nz, but i do know if i ever go there i'll be eating a Hell Pizza.

why do i like it? because its funny, watchable, and I used to love those choose your own adventure books when I was a kid...

lost in val sinestra 2:50 AM

This is a really clever campaign idea integrated with facebook connect. It is advertising a horror movie. What is so good about it is that it seamlessly blends a fiction trailer with photos and names from your pool of facebook friends, making you feel somewhat invested in the storyline because your friends are part of the cast.

What is a shame is that the film will most probably be shit...

this is my one

for the full effect make your own here

ps. also I like the use of subtitles allowing the campaign to both live in four different languages and then subsequently be shared between foreign friends.

holden loves it because: people get to come in, do something and then take it away.

what's beef? 2:01 AM

beef is when you're crew rolls 30 people deep

So I've posted this guy before. Hes an animator from Brighton. My opinion is that he is THE shit.

I like the video because of the evolution through repetition. Does that last sentence make sense? I don't know.

This is his website

Hes done ads for e4 and some stuff for the beeb.
We should keep him in our heads if we ever need weird animation...

short video to promote coke's new energy drink BURN

http://www.youtube.com/watch?v=JIH_CV1tMpw

Homework - Fissa Tune (Exploited Records) from exploited records on Vimeo.

So Huggies actually have a limited addition denim diaper range... amazing.

interesting 3:21 AM

fuck votes

acapella group doing rain

woweeeee 4:02 AM

pretty song and nice homemade video...

Diet Mtn. Dew ! from Lana Del Rey on Vimeo.

mario violin 1:40 AM

i am not an artist 7:16 AM

http://iamnotanartist.org/

Bret Ratner merging blurring the lines between film and advertising... 4:17 AM

"Many Hollywood directors make TV commercials, but no one before Ratner has so aggressively blurred the line between corporate work and his day job. With the film studios cutting back, he sees a future when directors increasingly buddy up with companies, exchanging advertising concepts and product placements for money to make and market movies. "Filmmakers should align themselves with brands," says Ratner, 40. "They can help each other.""

original article

http://jetueunami.com

The site built to give users an insight into criminal investigation, by nominating their friends to be killed (virtually). The aim was for 1 million visits, this was subsequently smashed twenty fold...

Oh yeah, and good luck cause its all in French...

cyriak 3:33 AM

orbit dirty shorts 3:33 AM

MENTAL 3:32 AM

I don't expect you to understand the dialogue, but I think the visuals speak for themselves.

The most interesting thing about this teaser trailer is that it was created on a budget of 200 euros, a two day shoot and two months in post.

Teaser MENTAL from grup35 on Vimeo.

The director (also the protagonist in the video) is now working on various full length feature projects in Spain, with budgets of a couple million each.

serge gainsbourg 3:14 AM